February 01, 2008

Ricky's Million Ball Mission

Ricky Ponting (Australian Cricket Captain) and Rexona are giving away a million balls in an effort to get Australians more active. And sell more Rexona to all the sweaty players. We created the digital campaign and microsite to promote this event. And yes everyone had fun making lots of ball jokes. Posted by ash at February 1, 2008 08:44 AM